This was my first blog post from Google Documents and Spreadsheet, it went pretty smooth.

 A couple of old friends (that ended up in the same industry as me) were asking about my past work history. Here ya go…

 

Hans A. Koch

• E-mail hans@hansakoch.com • Voice +1 (415) 683-1016 • San Jose, Ca 95117

Objectives

Furthering my career in the fast paced Internet Marketing/Advertising industry where I have ample room for creativity, flexibility, growth, where I am using my people management, and business analysis skills.

 

Skills / Abilities

• Quick learning, Responsible, Punctual, Team Leadership, Teaching, Communication, and Management skills.
• Google AdWords, Yahoo Search Marketing, Microsoft adCenter, PPC Optimization, Organic Search Engine Optimization, Conversion Tracking, Statistical Analytics.

 

Professional Experience

Aug. 06’–Present syndeo::media Sydney/SF/Manila Founder Search Division President

• Created and optimized SEO, Link Strategies, Content, and PPC client processes.
• Developed tactics for GoogleBot, MediaBot (AdSense Media Partners), ImageBot, and AdsBot (AdWords Contextual Advertising)
• Managed over two dozen clients in Search Marketing: Search Engine Optimization, Pay-Per-Click, and AdSense Optimization.
• Trained/Managed over 15 employees in Account Management, Sponsored Ads, Search Marketing, Link Building, and Programming.
• Drove international sales in Search, Social Networking, and Social Media Development.

Jan. 06’–Aug. 06’ Pandora Squared San Jose, Ca Sales and SEM Specialist

• Developed Search Programs and Sales/Marketing materials.
• Optimized and documented the company’s search strategy for social network development.
• Daily Blogging and participated in Conversation Optimization (RSS) throughout the industry.
• Acted as a Salesman and Manager capacity with several members of the SEM team.

 

Dec. 04’–Dec. 05’ Who’s Clicking Who Santa Clara, Ca Pay-Per-Click Fraud Specialist

• Hired and managed the development team to redesign the Pay-Per-Click Software first to market.
• Enabled the Click Fraud software to work with Google AdWords, Yahoo Search Marketing, and a dozen more Ad Networks.
• Project Managed development and developed road map for future functionality.
• Account Manager and Technical Support for premium clients.
• Company spokesperson; Created and blogged for company.
• Created Search Engine Optimization and other additional product offerings.
• Developed strategies for all major Advertising platforms for maximum client ROI.
• Participated in several industry trade show demos. (SES, ADTech, etc.)
• Enabled media interviews and front page press coverage.
• Chief Adviser to CEO

 

June 04’–Nov. 04’ Safari Moving & Storage San Jose, Ca SEM Specialist

• Search Engine Marketing - Managed Pay Per-Click marketing strategies.
• Optimized current website plus fixed usability issues and increased clientele leads.

 

Sep. 03’–June 04’ Web Projects, Inc. San Jose, Ca SEO Specialist

• Search Engine Optimization - Received extensive training in interpersonal communications, time management, creative thinking, and team skills.
• Helped increase hundreds of Web Page rankings to the top ten in Google, Yahoo, and AOL.

 

2001–2002 Event Management Promotion Bay Area, CA Market Manager

• Executed promotional events for Yumsters, Go-Gurt, Pepsi Challenge, Mr. Yoshida’s Fine Sauces, Tempo, M&M’s, and 1-800-Collect. Self-motivated professional event personality.
• Promoted in highly populated areas including concerts, fairs, sporting events, malls, grand openings, festivals, and other locations with large crowds.

 

1999 Madera Adult School Madera, Ca Assistant Instructor

• Assisted business professionals in advancing their technical skills.
• Taught businesses how to incorporate the Internet into their existing business plans to increase profitability.

 

Education

Present DeAnza Community College Cupertino, CA

• Associates of Arts Degree, In Business Administration – Marketing concentration.

 

Special Activities & Interests

Elected High School Student Body President, Junior Class President, Selected for Boys State Leadership Program, and Rotary Leadership Camp. Web Technology Programs, Computers/Internet, Entrepreneurship Programs, and Tenor Saxophone.

This entry was posted on Monday, January 7th, 2008 at 10:55 am and is filed under Hans. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.