About – Hans A. Koch
Hans has 7 years experience as Web and a Search Engine Usability Expert. Participated in a BBC report for his work on Click Fraud and his efforts for Who’s Clicking who was mentioned in Wired Magazine: Hans’ experience includes web design, Search Engine Optimization, and increasing ROI on Pay-Per-Click campaigns. Prior to re-creating the first click fraud detection software behind Who’s Clicking Who, Hans founded a design and search marketing consultancy in San Jose, CA, specializing in Internet marketing. Hans manages syndeo::media marketing efforts and in his free time, reads avidly and loves playing tenor sax.
Speaking Engagements
Presentations and Seminars conducted around the world including:
- September 6, 2009 – 7th Philippine Youth Congress in Information Technology (Y4iT 2009) – Ongoing Internet Marketing Education: How To – University Theater, University of the Philippines (UP) Diliman, Quezon City, Philippines.
- February 5-6, 2009 - Search Engine Marketing Conference - Business Models for Social Network Sites and E-Commerce in a Social Network - Daragang Magayon Hall, Aquinas University Of Legazpi, Legaspi, Bicol, Philippines.
- Invited to Conduct Workshop – November 11 – 12 and 19 – 21, 2008 – SEO Training Workshop – In Depth and Optimization – Asian Institute of Management (AIM), Makati, Philippines.
- September 9 – 10, 2008 – SEMCON Philippines 2008 – Search Arbitrage Monetizing Tier 2 PPC Search Traffic – Makati, Philippines
- September 6, 2008 – WordCamp Philippines 2008 – WordPress for Corporate Web Sites and WordPress and SEO – College of St. Benilde Taft Avenue, Manila, Philippines.
- August 13-15, 2008 – The 2nd Internet and Mobile Marketing Summit 2008 – State of Search Marketing Plenary Session and Search Engine Marketing – Online Marketing Basics, Workshop Session – Makati City, Philippines.
- June 17th, 2008 – Internet and Mobile Marketing Association of the Philippines (IMMAP), Quarterly General Membership Meeting (GMM) – Marketing Through Social Networks – Makati City, Philippines.
- May 20-21, 2008 – Hotel Intercontinental – Social Networking and eBusiness Conference Philippines 2008 – Marketing through Social Networks – Makati City, Philippines.
- March 7, 2008 – Asian Institute of Management (AIM) – Corporate Blogging & Online Reputation Management Seminar – Basic Search Engine Optimization in Action – Makati, Philippines
- October 9, 2007 – SEMCON Philippines 2007 – Search Engine Marketing Conference Philippines 2007 – Pitfalls of Pay-Per-Click (PPC) – Makati, Philippines
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November 14, 2006 – De La Salle University – User Friendly: Seminar Series (World Usability Day 2006 in Manila) – Web 2.0 and Usability – Manila, Philippines
- April 17-19, 2006 – National Defense College of the Philippines – Web 2.0 Training Workshop.
Web 2.0 Search; Organic, PPC, & Social. – Camp Aguinaldo, Quezon City, Philippines